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Lifestyle

  • WOW Lifestyle – “Common sense is a kind of knowledge,” by Lena Muniz

    Fantasy: between tradition and desire for change Common sense is a kind of knowledge, just remember the advice of the grandmother about eating an orange after eating beans, to help on the digestion.  Science, philosophy and myths are also forms of knowledge. Years ago, scientists have shown that vitamin C helps in the absorption of…

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  • WOW Lifestyle – Jeroen Oude Sogtoen “Maison Mona di Orio”

    Inspired by Mona di Orio’s personality and their shared passion for luxury, Jeroen Oude Sogtoen decided to change course from fashion and interior design to create together with Mona di Orio their perfume house Maison Mona di Orio. With a clear vision and a background of creativity, the pair built the fundamentals of a house…

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  • WOW Lifestyle – Design Hotels™ “Finding Infinity” Global Sustainability Program

    Design Hotels™ announces a while a go the launch of its global sustainability program in partnership with EC3 Global, the industry leaders in environmental practices and Finding Infinity, an organization employing grass-roots initiatives to promote the use of renewable energy sources. In order to really make an eco-dent, Design Hotels™ believes the process must start…

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  • WOW Lifestyle – Classic & Contemporary

    By Cristina Barbara The project was designed for a young refined couple . The conceptual idea of the project was about using light materials creating an innovative atmosphere integrating natural materials, creating a stylish and versatile space which was combines rustic forms with contemporary mild shapes, the final result of the project you would see…

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  • WOW Lifestyle – Hats & Hatters by Luciana Hirt

    “Is there a hatter in São Paulo so I can custom-made a hat?” That was what a client to whom I make press office work asked me. I immediately started to wonder where could I possibly find the Brazilian Philip Treacy. I love hats, but wasn’t familiar with any hatter. I’ve started my research around…

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  • Ballroom

    feat Elisa Barboza  Club Ballroom! A charming house, beautiful, elegant. All its merits do not come out of the blue, for this place is really amazing. Não é à toa que ela leva todos os méritos e está alinhadíssima. The entrepreneurs  Alessandro Ávila and Gustavo Araujo, partners of the ALIFE group, one of the biggest entertainment holdings; Armandinho…

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  • The quest of the perfect Music has started!

    feat Elisa Barboza So you can choose the right party that assures a nightlife full of fun all over Brazil here there is some info about the most wanted, stylish and luxurious clubs for you get what you deserve. The selection has been made according to some criteria like good service, good decoration and taste, good music and a…

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  • WE WOW: Elisa Barboza

      WOW presents you a more than special guest Elisa Barboza, Ella FM's radio hostess.   An amazing person, she started in small radios in the countryside of Paraná, Brazil, and slowly built up her career as a radio hostess. She worked in radios like Continental FM and nowadays hosts Ella FM, which is a…

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  • WOW interviews Johnny Luxo

    Johnny is a star in São Paulo's nightlife, he works as DJ, but has already worked as an actress. He has an unique style, is long-term friends with the fashion designer Alexandre Herchcovitch and together they have accomplished great projects. Luxo has worked in the main gay nightclubs in SP, like Alôca and Glória, and his set list…

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  • Diary of ruins

    Capital of the Brazilian night and in the same time a financial center, corporate and commercial in South America, São Paulo live or survive the tide of real estate speculation since 2010. Are not exaggerated the testimony of those who live here and who say they totally lost when in the blink of an eye,…

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